Explorations with generative AI - 2024 / 2025

In today’s saturated media landscape, brands require an unprecedented volume of visual content across digital, traditional, and social channels. The first creative direction we explored for 2024 features macro photography of butterflies and florals the best glow.

2025 Exploration

Portrait Series. Subjects interacting naturally with the camera to achieve true spontaneity. A visual exploration for Cabify’s outdoor campaign.

2024 Test

Still Lifes through an Introspective Lens: Exploring experimental optics and infrared spectrums to capture effects that defy conventional photography.

2025 Test

The smile takes center stage. This is a photoshoot exploring brand assets for a dental practice.

Work spotlight

This has been a year exploring Generative AI for image, video, and voiceover creation. Our design team at Cabify has integrated these tools into our daily processes. I’ve shared a deep dive into our workflow in a new Cabify Tech Blog post—link below!

AI workflow at Cabify
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